“The information contained in this book is worth at least $5,000.”
- CL, Owner, Bridal Hair and Makeup Studio

About The Book

This book is the first “how-to” book written to wedding vendors on operating their business professionally to achieve success in the multi-billion dollar wedding business.

In response to numerous questions from wedding vendors of all disciplines, Barbara Wallace, a well respected wedding planner from southern California, writes about the dos and don’ts to consider in achieving and holding onto a successful business.

“A valuable tool for any wedding professional”

Written in a conversational style sprinkled with “Ironclad Rules” and anecdotes that are sometimes funny, sometimes shocking, this book has been described as “an easy read yet mentally challenging”, “a valuable tool for any wedding professional” and a “must read for being the best”.

The book is divided into three parts. The first defines what a top wedding vendor is, the second gives the elements of being a top wedding vendor including conducting business, personal appearance, ethics and much more, and the third part breaks the wedding business into 27 vendor disciplines and gives specific suggestions for being top in that field.

Lovelynn Wedding & Event Design...

“Recently I have been teaching and coaching wedding vendors who are starting out in the industry and your book has been a valuable tool in gathering my educational material. Many of my students have also purchased your book and have commented that it gave them confidence as they grow their businesses. Thank you for your hard work...”